Geschichten der universellen Ästhetik19x26 cm
340 pages
Softcover
2023
Designers have the possibility to solve problems in many beautiful ways and yet diversity too often displaces a standardised beauty. The aim of this master’s thesis is to allow subjective beauty as a criteria in the design process and to release it from normative design narratives, which also serve as instruments for discrimination and demarcation in our society. The work is meant to raise designers’ awareness of different realities of life and different aesthetic values. In the end, design practice should no longer be subject to a constructed rightness and dogmatic principles. In a pluralistic society, designers have to deal with and respect the aesthetic diversity of cultures, art movements and individual preferences. The illusionary concept of universalism with its subjective perception and abstract possibilities of interpretation is questioned by looking at a case study.